about Us
Creative and strategic by design.
After more than 20 years of shaping innovative campaigns for some of the nation’s most iconic consumer brands, Shannon Keller left her career as CMO to create a new kind of marketing agency — one that blends insights-driven strategy with creative vision to propel brands forward.
Art & Science is rooted in the knowledge, experience and ambition of a seasoned CMO with a deep understanding of how to drive meaningful growth. We’re marketers, strategists and creatives bound by a shared passion for culture and creativity who live to help brands thrive.
Founder + Visionary
Curious. Strategic. Brand-obsessed.
Shannon Keller has earned a lot of titles over the past two decades, but agency owner was never one of them – until now. Guided by her entrepreneurial spirit, Shannon founded Art & Science in 2024. A fitting name given her proven track record of creating best-in-class brand strategies and innovative campaigns that bridge the gap between art and science.
The marketing visionary began her career in leadership roles at advertising and PR agencies in Chicago, Los Angeles and Phoenix, where she created and directed breakthrough campaigns for some of the nation’s most iconic brands including Samsung, Bacardi, Cadillac, American Express, and more.
In 2015, Shannon was hired by Fox Restaurant Concepts to spearhead strategic marketing for True Food Kitchen, an award-winning restaurant brand renowned for pioneering full-service healthy dining. In her seven years as CMO, she helped grow the multi-unit brand from 10 to 40 locations nationwide. Following True Food, Shannon held CMO roles at Fransmart, a global franchise development company known for growing emerging brands within the restaurant and retail categories, and Pinstripes, a Chicago-based “eater-tainment” concept that she helped take public in 2023.
Shannon’s deep understanding and passion for brand strategy, creative and storytelling is the heart of Art & Science. But the agency’s formula for success, Shannon says, is a perfect balance of precision, instinct and a little insight. Yep, the art and the science.
who we are
Growth-minded. Just like our clients.
We’re a growing team of strategists and creatives with a heart for storytelling and a hunger for breakthrough ideas. Our hands-on experience delivering results in collaboration with our clients isn’t just a badge of honor, it’s the bar we’ve set. Bound by our brand experience and passion for precision and instinct, we create great marketing to help ambitious brands evolve and grow.
How we work
A culture built on six core values.
Collaborative Ambition.We have high aspirations that are achieved when we work together with a shared purpose.
Constant Curiosity.We are eager to learn, grow and explore beyond the obvious to make an impact with our relentless curiosity.
SPEED + Agility.We move with speed and agility. We welcome change; it’s the only constant. We embrace, adjust, adapt.
Champions of Growth.Focused on your business objectives, we set measurable goals and build highly-effective plans that propel your brand and your business forward.
CMO-Led.Guided by an ambitious CMO and bound by our brand experience, we're serious about shaping and growing memorable brands.
Left + Right-Brained.We approach everything with a balance of precision and instinct. Strategy and intuition. Data and gut. Art and science.
Who we serve
Ambitious brands hungry for growth.
Whether you're in need of a brand strategy, compelling creative, smart marketing or storytelling that moves the consumer - we're here to unlock growth and new opportunities for the ambitious ones.
Categories we love-
Brands that delight our senses, nourish the soul, and bring people together.
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Brands that promote and support wellbeing, fitness, nutrition, mental health, self-care and mindfulness.
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Brands that define culture, inspire personal growth and help us live life to the fullest.
CATEGORIES WE LOVE
CATEGORIES WE LOVE
What we do
We shape and grow memorable brands.
Our approach sits at the intersection of brand strategy, design, technology, and marketing to help brands build strong foundations, accelerate growth, and exceed goals. Our process is a mix of precision and instinct. We blend strategic insights with creative vision for a brand strategy and marketing plans that are smart and engaging.
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Design culturally relevant brand campaigns.
Identify trends and insights to create stories and memorable brand strategies that connect with communities and amplify your brand voice; always keeping a finger on the pulse of what’s resonating with customers and what’s not.
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Drive brand growth and awareness.
Passionate about driving meaningful growth of everything from brand awareness, to traffic, sales and loyalty; blending creative vision with a disciplined approach to metrics and analytics to ensure the long-term success of brands.
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Craft best-in-class marketing strategies.
Develop data-driven marketing plans that attract and engage customers across all touch-points, build loyalty and drive sales.
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Optimize performance.
Conduct the research necessary to understand customer insights, market trends, competitive landscape and industry dynamics; and analyze the consumer research, business data and campaign performance to glean actionable insights that shape the strategy.
